Dubai, UAE — MobiBox and Vurtux Digital proudly announce their new partnership aimed at providing easier access to premium digital entertainment in the EMEA region through the launch of myuzePlay, a new platform focused on delivering the world’s most engaging Audiobook Reviews, Podcasting, and Audio Drama experience. By combining Myuze’s content platform with innovative payment options like Direct Carrier Billing (DCB), this collaboration will simplify how users in these regions subscribe to and enjoy high-quality entertainment.
In many parts of the world, accessing premium digital content remains a challenge for many users due to limitations in traditional payment systems.
myuzePlay aims to redefine how listeners discover and connect with audiobooks, podcasts, and audio stories by offering expertly curated reviews, sharp insights, and a community-led ecosystem. Moving beyond traditional audiobook consumption, myuzePlay transforms how people interact with content, making discovery more meaningful and personal. With a fast-growing catalog of curated Audiobook Reviews, Podcasts, and Audio Dramas across diverse genres, myuzePlay allows users to explore titles based on themes, moods, and life goals, making content discovery intuitive and inspiring. The platform will initially launch in select markets across Asia, the Middle East, and Africa, with global expansion plans underway.
“Audiobook Reviews and Podcasting are the next frontiers in content discovery. With myuzePlay, we are not just building a listening platform — we are nurturing a community where users can find inspiration, personal growth, and entertainment through powerful storytelling insights. Partnering with MobiBox gives us a strong foundation to scale this vision internationally.”
– Sachien Jaiin, Chief Business Officer at Vurtux Digital
MobiBox, Mobile Arts’ monetization platform, provides a seamless payment solution that includes Direct Carrier Billing (DCB) and digital wallets, making it easier for myuzePlay’s users to subscribe to the service, bypassing the need for credit cards or other traditional forms of payment. Mobile Arts will also support myuzePlay in reaching new audiences through its expertise in user acquisition and performance marketing.
“We’re pleased to be working with myuzePlay to expand their reach in untapped markets. Through MobiBox’s payment solutions, we’re making it easier for users to access and enjoy quality content directly on their mobile phones,”
– Hussein Taki, Managing Partner of MobiBox.
MobiBox, with its robust global partnerships and telco expertise, will work closely with Vurtux Digital to ensure seamless distribution and user acquisition across major carriers and digital channels. The partnership represents a strong synergy between technology, creative content, and consumer-first thinking, aiming to position myuzePlay as a leading name in the evolving Audiobook Reviews, Podcasting, and Audio Drama landscape.
About MobiBox
MobiBox is a monetization platform powered by Mobile Arts that specializes in digital payments and connectivity solutions. We connect premium content providers with a variety of payment gateways, including Direct Carrier Billing (DCB) and digital wallets. Our solutions simplify integration and help brands expand into new markets while unlocking new revenue streams. MobiBox redefines Value-Added Services by providing seamless access to DCB through established connections, ensuring secure, convenient payment methods, and maintaining strong compliance and fraud prevention.
About Vurtux Digital
Vurtux Digital is a next-generation media company building innovative platforms across audio, video, and interactive experiences. Its latest offering, myuzePlay, is designed to bridge the gap between audiences and the world of storytelling through the lens of Audiobook Reviews, Podcasting, and Audio Dramas.